FitFlop’s 20th freestanding store in the Philippines opens in Pampanga
September 02, 2019
In 2007, award-winning entrepreneur and businesswoman Marcia Kilgore founded FitFlop, bringing her first bio-mechanically engineered sandals to thousands of comfort-seeking women around the world. Twelve years on in 2019, FitFlop continues to broaden its range of sandals, sneakers, loafers and skates, alongside its global brand campaign “MADE FOR LIVING IN.” Believing that empowerment and confidence starts with a great foundation, the brand’s aim is to give its customers the most comfortably stylish shoes for any and all occasions.
In order to cater to the brand’s ever growing customer base, FitFlop is proud to announce the opening of its 20th FitFlop freestanding store! Located on the Ground Floor of SM Pampanga, the 53 square meter store boasts a sleek, minimalist aesthetic and carries FitFlop’s latest Autumn/Winter 2019 line. Taking inspiration from Scandinavia, FitFlop’s new styles feature clean, elegant looks, made with an emphasis on practicality, affordability, and accessibility. This season also marks the launch of exciting new silhouettes, like the reimagined Microwobbleboard midsole for Athleisure styles.
FitFlop firmly believes in the power of great footwear. With the launch of FitFlop SM Pampanga, FitFlop is confident that it will be able to reach and inspire more women to seize life’s opportunities and take on whatever comes their way.
Visit FitFlop SM Pampanga as soon as you can to catch special in-store activations, such as the Spin the Wheel for a chance to win FitFlop items and cash vouchers with every purchase (valid until August 11, 2019), and our Walk to Work campaign, where customers can receive 20% discount on selected items by presenting their company ID (valid until August 31, 2019).
You may also follow FitFlop on Facebook @FitFlopPhilippines and @fitflopph on Instagram for latest updates.
