Allbirds Lands in Southeast Asia with the Primer Group
July 19, 2024
Primer Group of Companies, a leading distributor of outdoor, travel, and lifestyle products in Southeast Asia, is partnering with Allbirds to introduce their eco-friendly fashion and lifestyle products to our region.
Travis Boyce, Allbirds’ Vice President for Business Development, with Primer Group’s Board of Directors Jimmy Thai, Johnny Thai, and Jerry Sy
Jimmy Thai, Primer Group’s CEO, stated that “this partnership aligns with our commitment to promoting environmentally responsible brands and offering innovative products that resonate with today’s conscious consumers.”
With Primer Group’s extensive network and market insights, Allbirds is set to revolutionize the sustainable fashion scene committed to comfort and style in Southeast Asia. Joey Zwillinger, co-founder of Allbirds, added “Primer Group’s expertise and market insights will be invaluable as we work together to introduce Allbirds’ sustainable products to more consumers in the region.”
Allbirds, in partnership with Primer Group, will be available in the Philippines, Malaysia, Indonesia, and Singapore in a few months!
Follow us on Allbirds’ socials for more updates:
Philippines – https://www.instagram.com/allbirds_ph
Malaysia – https://www.instagram.com/allbirds_my
Indonesia – https://www.instagram.com/allbirdsid/
Singapore – https://www.instagram.com/allbirdssg/
